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Australian Reptile Park
Ticketing & UX

A digital presence that matches the thrill of the live exhibits, with a booking journey built for a modern, mobile-first audience.

CLIENT

Australian Reptile Park

INDUSTRY

Tourism • Attractions

SERVICES

Ticketing flow • Mobile UX/UI • Performance

STACK

WordPress • Online ticketing integration

The challenge

As one of Australia’s best-known attractions, the Australian Reptile Park needed a website that matched the thrill of its live exhibits. The existing platform had friction in the booking process and lacked the visual punch to engage a modern, mobile-first audience.

What we built

A modernised ticketing journey and refreshed user experience, designed mobile-first so visitors can plan a day out and buy tickets in a few taps.

Capabilities shown

Ticketing flow

A shorter, clearer path from choosing a visit to paying.

Mobile-first UX

Layouts and controls designed for phones first.

Visual storytelling

Bold imagery and design that sells the experience.

Performance

Fast pages on busy holiday weekends.

Results

+28%

growth in online ticket sales year on year

+22%

lift in booking completion after the new ticketing flow

68%

of tickets now booked on a phone

● ● ●   PROJECT SCREENS

Australian Reptile Park website and ticketing flow

Australian Reptile Park: key screens from the live build.

Figures are approximate.

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